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How to Write Ads that Pull Orders


If your ads aren't paying off then you need this quick method in writing ads that get orders.

Step 1 - Write a headline that will draw attention to your product or service.
Don't write headlines with phrases like:  Attention please!!  
Create headlines that IMMEDIATELY let people know what  you  are selling. 
If you have envelopes for sale at a discount, use a headline, which says:  Discount Envelopes.

Step 2 - Don't confuse the reader with several different offers in one ad. 
Use more space if you intend to advertise several offers.
If only one inch of ad space is being used, then sell only one item.
An example of copy that would describe Discount Envelopes would read as follows: 
"Discount Envelopes.  Descriptive catalog available FREE with your order for 100 #10 Business Envelopes imprinted with up to 4 lines.
$3.95Ppd. Catalog without order, 256."

Step 3- An ad that sells GENERAL MERCHANDISE or services that can be used by most individuals can be advertised in any publication.
Offers such as stamps should be advertised as GENERAL MERCHANDISE.

Copyright 2004

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DeAnnaSpencer is the Publisher of Prospecting and Presents.
Subscribers get one free ad per week. 
Subscribe today by visiting http://www.pnewsletter.com 
To thank the editors that use my articles, I give them a free
solo ad.  To get your free solo ad, contact me using the form
on my contact page.  Be sure to include the url where my
article is located so that I can confirm the use of the article.
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Ezine editors: you can remove the instructions regarding obtaining
your solo ad when you run this article in your ezine or on your website.

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