|Traffic Building Information|
7 Simple Ways Of Driving Traffic To Your Site Using One E-Published Tips Booklet
I am not a web designer or search engine optimizer, nor do I play one on TV. However, I do know that the driving force in bringing qualified traffic to your web site is dynamic high value content. That means compelling, interesting, approachable, and immediately useful information, especially when you also directly sell products or services at your site. Increasing and maintaining traffic also demands both offline and online mechanisms to attract those visitors.
One of the easiest and most versatile forms of the content described above is a 'how-to' tips booklet. With the right writing style, not only can you use the booklet in its entirety as a downloadable bonus file on your site, it can also be sliced, diced, and reformatted to get the most mileage possible from the single document.
Imagine a booklet called "110 Ways to Get the Most Out of Your Health Club Membership." Your site features health and wellness products. Look at some of the ways to use one tips booklet:
1. Downloadable bonus - full booklet download for visiting the site, a new title bi-monthly
2. Radio/television advertising campaign - "This fitness moment brought to you by (your company's name) ?Visit www.xyz.com for 109 more great tips like this one."
3. Print advertising campaign ? a few tips, directing people to your site for more tips.
4. Autoresponder service - send a tip a day or week, inviting people to your site for more.
5. Trade show coupon ? offering free downloadable booklet at your web site
6. Product packaging or printed catalog - single tips, directing people to your site.
7. Email - a tip within any email from your Customer Service Department or in any electronic invoice, encouraging people to receive more tips when visiting your site. Doing this with a different booklet every other month easily broadens your campaign to an entire year, keeping the content fresh, interesting, flowing, and attractive to more traffic.
Your next booklets could be:
? You Can Do It - Walk A Marathon
Picture what happens when you translate the same booklet into a different language to reach a non-English speaking population. You can do the same things mentioned here to bring traffic to your site.
Simplify your life and the life of your customers by giving them useful information that will keep them wanting more from you ? more information and more of your products.
Paulette Ensign is Founder and Chief Visionary of http://www.tipsbooklets.com. All the booklet titles mentioned in this article, plus hundreds more on a wide range of topics, are readily available for licensing rather than using your valuable staff's time and salary.
5 Free Ways to Increase your Website Traffic
I don't know about you, but when I first entered the world of internet marketing I thought I could just submit my newly finished website to a few search engines, then sit back as the visitors flocked to my site.
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The trick to making it REALLY big on the internet biz channel these days is to become an authority. It doesn't matter what the subject is, if you are THE authority on it, you'll be making money in no time!
Reciprocal linking is considered by many people the most effective way to increase traffic to your website. You often get hits from the web sites that you have exchanged your links with, and reciprocal linking also helps boost your search engine rankings.
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Ok so the first way to get traffic is not particularly unique. But the fact is that you will get lots of traffic by writing articles. The traffic won't come immediately but it will come. Articles will also bring link popularity. I wouldn't be doing my job if I wrote about free traffic and neglected to mention articles.
Utilize Those Traffic Exchanges.
I`ve had people come to me and say "Traffic Exchanges are useless, and I don`t have time to click anyway", or they`ll say "There are too many of them, and I find it all overwhelming"Here`s what I say: Ok, the traffic may not be 100% targeted visitors, but somebody, somewhere just MIGHT like your product, affiliate program, salespage etc.The more traffic you get, the more likely you are to actually find those people. First of all, whatever you do, don`t just jump onto any old traffic exchange, read it thoroughly, make sure you get at LEAST a 2:1 credit ratio, which basically means: you visit 2 websites, in exchange for one visitor to YOUR chosen website.Next, join 4 or 5 good traffic exchanges,. Read everything you can about using the program, so you know you won`t be breaking the rules.Now on to the hard work bit: Lets call the chosen exchanges A, B, C, D and E. Pull up notepad, copy/paste your referral links to the 5 programs into it (ctrl+c to copy, ctrl+v to paste). Do the same with your surfing links, (sometimes known as startpage links), and make sure you DON`T confuse the two.You need to plug each Traffic Exchange into the other to create a circle. (example: where it asks for website put program A into program B, B into C, C into D, D into E, and finally E into A)So now, each traffic exchange is promoting one of the others. The reason for this is to build your downlines in the various exchanges. Why work hard for traffic if you can get others to work for you?Ok, next step can be tedious, but if you`ve chosen the right traffic exchanges, it can be kinda fun too. Open the 5 programs, using your Surf/Startpage link.Click away at all 5 of them vigorously, say at least 30 minutes per day, for maybe 3 weeks. This SHOULD start building your downlines in the various exchanges. If it doesn`t work at first, keep trying until it does. The key here is to never give up.Once you have a good enough downline (in YOUR opinion), and your downlines are creating traffic for you, log back into the programs, change the website link to whichever program it is you REALLY want to promote.Don`t expect your downline to build ALL of your traffic, you may still have to "click" yourself for a while, but with time, that will change. In my favourite programs, my downlines are getting me 1000 pageviews per day.That`s 5000 pageviews, on average, per day for free, and I rarely click at all any more. Maybe every once in a while just to keep my accounts active, depending on the programs rules.Give it a try, and as I said before: Don`t give up! Have Fun!
My Kind Of Targeted Traffic, Cheap
There are two types of tools I sometime use to bring multitudes of people to my Web site--with little or no risk to my pocketbook: pay-per-click (PPC) search engines and affiliate programs.
Your Traffic Building Checklist: 15 Ways to Get More Visitors Who Are Ready to Buy (Part 2)
How To Generate Traffic Using Public Domain Works
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The number one problem new website owners have is, "How do I drive targeted traffic to my website?"
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