|Traffic Building Information|
7 Ways to Increase Web Site Visitors and Boost Sales
Have you spent a lot of money on advertising with the expectation that you would get many sales from the 1000s of web site visitors that read your ad?
Have you poured money into driving traffic to your web site, only to have no one buying your product?
Maybe you have seen the ads, "Get 10,000 visitors to your site, for only $20" . Wow, you think, that's a great bargain, I'll go for it. The result ? 10 people visiting your site and no one buying. What's the problem? You have not effectively targeted your customers. Your field of customers is too large. Most of them are not interested in your product. You need to zero in on the person that wants, needs and thirsts for your product.
How do I find my targeted customers?
1. Place yourself in your customers shoes. There's an Indian saying that goes something like:
"You must walk a mile in my shoes, before you can understand me".
For example, if I am selling a weight loss product, I would not be targeting skinny people, but targeting those that are overweight.
2. Make a thumb nail sketch of this person
Who is your customer? What are her wants, needs and desires?
Try to understand how they think. Understanding what problems they have, will give you a clearer idea of what to offer them.
For example, let's make a sketch of a typical overweight person:
30-50 years old
3. Develop a product that addresses one or more of their needs. Always refer back to your thumbnail sketch as you write for your site. Elaborate on the points that fit your product and what it delivers. As you start writing, new ideas will naturally emerge, but always keep them focused on your targeted customer so you won't go off the track of what your customer wants.
Based on the profile I outlined above, you may sell them products that help them lose weight, improve their health, look good, spend more time with their children and get wealthy.
4. Write your copy to sell - when you write the copy for your site, always stress the benefits. Develop a theme for your site that focuses on this benefit and don't stray from it. for more indepth information on this topic, read my article:
"How to Get Listed in the Search
Engines ? Developing a Theme-Based Site"
5. Make sure each page sells. - each page should emphasize the benefits in the headline, to pull the reader into the contents of your page. It should ask the question:
What's in it for me?
Why should I spend my precious time reading this page?
6. Write as if you were talking to your friend - your copy should be conversational, friendly and personal, as if you are sitting next to the person. Write from the viewpoint of what your customer wants to buy, not what you want to sell.
7. Deliver the contents in a clear, crisp way - be careful not to stray from the central purpose of what you promised in the headline. Make sure your customer wants to click through to the next page or your order page. Don't be afraid of clearly stating the price of your product.
Clearly identifying your customers and writing copy tailored to solving your customers problems, places them in a buying mood. Converting these visitors into buyers should now increase the amount of sales from your web site.
Herman Drost is the Certified Internet Webmaster (CIW) owner and author of http://www.iSiteBuild.com - Affordable Web Site Design and Web Hosting. Subscribe to his "Marketing Tips" newsletter for more original articles at firstname.lastname@example.org. You can read more of his in-depth articles at: http://www.isitebuild.com/articles
Internet Web Site Marketing: 4 Uncommon Insider?s Tricks To Get Lifetime Customers
Internet advertising is not easy.
A Disturbing Trend in Reciprocal Linking
In the world of Internet Marketing, and Web site promotion, nothing changes faster than the parameters that rule good Search Engine rankings and placement.
Free Traffic Course - Day 1
Isn't online a magical invention? Surely it is, just imagine how many people can share their thoughts or open their businesses or run any kind of activity through their personal web sites. Online gives a huge worldwide potential to any idea converted into a web site.
Marketing Made Easy
Is website traffic convertible to cash? The answer is yes. But that is not the right question every webmaster might want to dwell into, the right question is "How can my site get targeted traffic without me spending too much?"
Link Popularity and Your Add URL Page
With all the buzz going on about the importance of a site's link popularity, the "look and feel" of your Add URL page (or whatever you have named your add URL page) has taken on an increased importance as well.
The subject of referral traffic may be a bit elementary to many folks who have been networking for a while. However, a few recent discussions with new marketers have led me to the conclusion that a brief commentary on the subject might be well received.
A Beginners Guide to Exchanging Links
Reciprocal linking is an effective, free way to get more visitors to your website.
Link Swapping - There IS A Better Way
Do you ever wonder what the point is in spending all this time, energy and money trying to spread your website link around?
Sources for Targeted Web Site Traffic
Qualified traffic is the lifeblood of any web site today, especially for ecommerce sites that are selling goods or services online. But, many media buyers and/or owners of web sites are paying too much for traffic by relying on top tier PPC ("pay per click") search engines like Overture or Google's Ad Words Select programs and others.
Increase Your Online Traffic in 60 Minutes or Less
Increasing your website traffic does not have to be a long drawn out procedure that takes up a lot of your precious time. In fact, there are a lot of things you can do to increase your website traffic in less than 60 minutes. Consider the following five tips that will take you little time and have huge results regarding traffic flow on your website.
Key Words to Build Traffic
Much has already been said about having a content rich website using your key words for search engines to find you then direct traffic to your site.
Linking Your Website To Others Around The World
Finding quality traffic though effective website promotions is the number one area all website owners deal with on a daily basis. There are many advantages to linking your website to others around the world. There are marketing companies that have various ideas on how to increase your exposure. One of these ideas is to increase exposure to your site by having over 750,000 incoming links from websites around the world. The sign up process can be accomplished in as little as five minutes. I have found most website owners are extremely knowledgeable about their product but lack the knowledge to properly market.
Effective & In-effective Ways To Add Banners:
Do you have your own site? Do you have any banners on your site?
Free Tips to Generate Traffic for Webmasters
Starting a new website and developing a traffic base if often the hardest and most frustrating part of being a webmaster. It's really an ego hit when you put a lot of hard work in to a website and don't see it perform, or perform extremely poorly.
Combine Links with Quality Resources and Youre on a Winner
There are 1001 ways to drive traffic to your websites.
The #1 Secret For Building Website Traffic
The number one question among webmasters is "How can I increase the number of visitors to my website?". There are several ways, but adding content to your site is the most effect method there is. This article explains why and how to do it.
8 Steps for Getting Free Traffic to Your Website
Want to Make Free Money on the Internet?
Internet Promotion: 10 Uncommon Freebies That Can Increase Your Traffic And Sales
It is an open internet promotion secret that the more you give away freebies, the more you attract customers the way honey attracts bees, because people like freebies.
How to Increase Targeted Traffic that Boost Your Income?
To increase targeted traffic is one of the foremost wish lists to the webmasters. And the targeted traffic is one of corner stones that make you rich via Internet marketing. Whether you're an affiliate, selling your own products/services, or a web master who seeks extra income through your web site, these three cornerstones must be obtained. What are they?
131 (Legitimate) Link Building Strategies
In search engine optimization, "off page" factors have become more and more important as they relate to rankings. In particular, solid link popularity can literally make or break a site with the search engines.
|home | site map|