Photography Information

 

How to Easily Select the Important Photography Category for Your Home Based Business




You may have already started to make money from your photography, but if you are still a gifted amateur, then there are effective methods you can use to kick start your chances of making a profit. At the present time there has never been more opportunities for the photographer. New technologies in the form of digital cameras are changing the face of the industry. However that has always been the case for photographers, and it is no reason to get discouraged.

It has never been easier for the amateurs to take their own photographs. However there are certain circumstances where it is harder than others. An example here is pet photography. There are plenty of people living alone, who have pets, and whilst they can photograph their pets it is far harder to get a photograph of them with their pets. Advertise locally to take pet photos, or take a walk in your nearest park and ask people. If you use a digital camera, you can advertise to people that not only can they have a copy of their pets, as a photograph, but they can have it on their desktop as wallpaper. Digital online printing services will also print the photo on postcards. Get some done and then post them to friends or relations overseas. mugs and serve them in your house to pet owners and see how long it is before someone else wants one.

There are other possibilities, with the tee shirts and mugs, some people will want their own photographs on a tee shirt with perhaps their own caption, advertise these services locally through the means of small ads.

Have some business cards printed, and go and cover local sporting events and contests, there is always someone without a camera, especially if they win, they will want a photograph. Or you may like to consider joining a local society, and advertising yourself as a photographer, there is nothing as effective as word of mouth advertising, all the money paid for advertisements cannot beat it!

Be aware of local activities that take place in your area that you can capitalise on. Graduations are an occasion when people wish to have a more formal record. The cost of graduating itself is so high that what is the cost of a formal portrait in comparison. Especially if you have a digital camera and have no film, you can almost use it in a speculative manner. In other words there are a lot of people together who constitute a market. If you photograph them all then the chances are that you will sell about 40% of your work. There is always someone who has a jammed camera, or in the wrong place, or even proud grandparents who do not possess a camera.

Not everyone lives down the Road from the Taj Mahal, or Gracelands, but many of you will live near a landmark that attracts photographers. Many people will have their cameras but they will not necessarily be digital. If you have a digital camera you should be able to show people a photograph they want in front of something. These photographs, though time consuming to start with, are a start on the photographic market ladder.

Join a photographic club, and talk to other photographers who are making money now. Not only will you make contacts, but you will have the opportunity to refine your techniques. Even in this digital age, it is vital that you keep abreast with technology, and you will be able to compare the value of equipment, that is being used now.

If you have a digital camera, take it in your local nightclub, there is always one in any time, which are new and trendy, take photographs of the range of cocktails on offer. Attractive looking drink will sell better with a photograph, see if you can sell the photographs, or better still negotiate a price for new printed menus. Speak with other local businessmen and see if they can improve their marketing techniques with the use of photographs. A second hand car dealer can increase his business potential with the use of photographs.

Remember when you are starting to make money from photography that you may feel as though you will attract more market share if you sell your work cheaply. Before you take this strategy though, think about some of the implications. It will have a short-term increase that is for sure, but in the long term how many businesses and families want to hire the cheapest photographer in town. People know that they rarely get good quality for super cheap prices and photos,...well, they're special items to most people. Don't be too expensive but don't be cheap either!

Your technical ability is sufficient to represent your client's marketing in a visual statement, that requires more than point and shoot. Do not sell these skills short. You have to be aware of the hidden costs of doing business; all to often it is easy to absorb a little loss of profit, because it is only small. These costs can add up to a sizeable amount. Ask other local photographers price their market, this may seem a strange technique, but they have a vested interest in not letting a new comer under price their market.

Take into account your realistic overheads, that is the depreciation of your equipment, your insurances, legal fees, accountancy fees, repairs, travel time and costs, subscriptions, and possible rent, both of equipment and studio space. Educate your client explain to them what the higher technology costs, but also what it can offer them. All businesses have to be made more profitable, and it is difficult but not impossible to find a balance between the price you need to charge, and the price the customer will pay, the more the client understands new technology, the less likely they are to balk at paying for it. After all it is cheaper to ride a bike to work than invest in a new car, but who realistically wants to do it.

It is a good idea to sit down and write a business plan to define where you want to go and define your target audience. This is a good marketing strategy; it stops you wasting time effort and money, targeting areas that will provide you with little or no return.

Publisher & author: Roy Barker. A 40 page guide to many more important & exciting categories of potential photography businesses are revealed at http://photography-business.blogspot.com Roy is the author of the popular ebook, Income from Photography - a downloadable ebook which guides the reader on how to easily start up and market your profitable photography business. It can be found at http://www.profitable-photography.com


MORE RESOURCES:

artnet News

Brooklyn Beckham's New Photography Book Is Getting Slammed by Art Critics
artnet News
At age 18, Brooklyn Beckham, son of former Spice Girl Victoria Beckham and retired British soccer star David Beckham, is publishing a book of his photography, due out from Penguin Random House UK on June 29. But not everyone is impressed. “I carry a ...
Brooklyn Beckham to Release Photography Book This Week; Panned by CriticsFstoppers
Random House responds to criticism over Brooklyn Beckham photographyThe Independent
Brooklyn Beckham's publishers HIT BACK at criticism of his 'terrible' photography bookExpress.co.uk
Belfast Telegraph -The Sun -Evening Standard
all 49 news articles »


Ithaca Journal

Photography career sprouts from produce market
Ithaca Journal
“Mom bought Dad a humongous Canon with all the lens attachments one year as a gift, and although he'd planned to use it to take nature photography, he really didn't do anything with it,” Balcome said. “Then, some years later, I went to TC3 (Tompkins ...



New York Times

Hope Ryden, Wildlife Protector and Photographer, Dies at 87
New York Times
An English major who later developed a passion for photography during breaks abroad as a Pan Am flight attendant, Ms. Ryden, in 1961, joined Robert Drew & Associates, a noted documentary production company, where she and her colleagues were in the ...



Gothamist

5 Accessories To Improve Your Mobile Photography : Gothamist
Gothamist
From stabilizers to clip-on lenses, here's everything you need to enhance your smartphone's camera. Want to push your smartphone camera's abilities into the ...

and more »


Macworld

The iPad Pro: Now a true photographer's tool
Macworld
When Apple released the first 12.9-inch iPad Pro, I wondered if it was finally an iPad that photographers could embrace without also getting an armful of tradeoffs. The answer was: almost (see “How the iPad Pro stacks up as a photographer's tool ...

and more »


TIME

How John Dominis Photographed Wild Antelope Without a Telephoto Lens
TIME
The photographers on LIFE Magazine's staff did it all, taking on assignments wide and varied without a blink of the eye. John Dominis was no exception. He joined LIFE as a staff photographer in 1950 and would go on to shoot some of the biggest stars of ...



Phone Arena

Here are the 2017 iPhone Photography Award winners
Phone Arena
The grand prize winner shows a boy and a girl in Iraq, on the background of an oil well, a photography by Sebastiano Tomada that will have you thinking about many things. Next up, we have the winners of the first and second spot overall, while after ...
New East photographers flourish at the iPhone Photography AwardsThe Calvert Journal

all 3 news articles »


MauiTime Weekly

MauiTime Publisher appeals traffic stop photography arrest case to Hawaii Supreme Court
MauiTime Weekly
As the video Russo showed, Russo was complying with the officers' demands when they arrested him, and in any case the U.S. Supreme Court (just four days after Russo's arrest) upheld an Illinois appeals court ruling that citizens have a right to ...

and more »


Wicked Local Winchester

Winchester Griffin Museum of Photography to exhibit 'Personalities'
Wicked Local Winchester
Showcasing over a dozen images, “Personalities,” a photo series from filmmaker and photographer Gary Beeber, will be exhibited from July 13 to Sept. 1 in The Griffin Gallery at the Griffin Museum of Photography, 67 Shore Road, Winchester. In 2006 ...



The Review

Garden Club members learn expert photography tips
The Review
Expert photographer, Sue Bennett was the guest speaker at the Calcutta Area Garden Club meeting on June 23. (Submitted photo). EAST LIVERPOOL — Calcutta Area Garden Club members met for their monthly meeting on June 23, at the Peter Metrovich ...


Google News

home | site map
© 2006 KeralaClick.com