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Affiliate Marketing Tips
If there really is a big secret at all, it undoubtedly would have to be: "work hard." We hope that the information provided here helps you get rolling down the road to affiliate marketing success. We also hope it will save you a little time and money in the process. Some of the below suggestions are pretty obvious ones, but sometimes it's nice to have someone else tell you that the obvious answer is a good one.
Choose a topic you know. The most common question asked by people new to affiliate marketing is "What should I start with?" We believe it is best to start with an area you know well. Doing this may not be the best converting, provide you with the highest commission, or even be the best managed program. But it is easy for you to build a site, and it's a subject you know and are interested in. That means you can add your own personal touch and opinions to the site. If you try to build your first site from something in which you have no personal interest, the site soon becomes a painful and boring task. Stick with what you know initially and then grow from there.
Banners, Banners, and More Banners. If success at affiliate marketing could be achieved from throwing up pages of banners - then the world would have many more millionaires. A site with pages of banners or rows banners stuffed under content, not only doesn't make a person want to click the banner; it also has the added bonus of making your site look pretty ugly.
There is no Best Merchant Program. Some people can succeed with a merchant where many others have failed. It is often true that some do poorly where others are making a fist full of dollars. Forums are full of posts that begin with, "My Sales this month for Merchant Program X are very poor." These same posts usually end with some one else posting, "Funny my sales are great." Remember that for your first site select a merchant based on what you know. In the early days, when you have just one small site, it will be easy to swap out all the links if the chosen merchant doesn't work out.
Use multiple merchants in the same niche. As suggested, select a merchant based on what you like, or better yet select a few. Promoting 3-4 merchants on the same site gives your site visitors a variety of destinations to choose from. Doing this provides you with data on what your visitors want to see, and can provide you with important information on how well the different merchants perform against each other when put head to head.
There is no Best Network. Another question commonly asked is, "What is the best network?" Everyone has their own reply to this question, and ultimately there is no best answer. This is especially true when you consider that many great programs don't even belong to a network at all. Every network has its strong points. Make your network selection based on the tools it provides for you. Also take into consideration if the network has the merchants you want to work with. Sometimes joining an undesirable Network is necessary because they have a merchant you really want to sign up with. Our recommendation is to try a merchant from all the main networks, see what works for you, and then focus your time accordingly.
What are Content Sites. If you visit affiliate marketing forums you'll hear people talk about "content sites." These are sites that provide potentially educational and topical content about the products they are promoting, or appear to promote products as a side focus. Content sites are easier to build when you know about the products you are promoting, or the merchant makes content available to you. However, don't forget the goal of your site is to make your site visitors click off of your site onto a merchant's store. No click-through means no sale.
What are Data (Product Info) Sites. Data driven sites are generally limited to pure product data, prices, images, descriptions, there's no illusion of education here. It's all about promoting the product and making the visitor get off your site as fast as possible and onto the merchant's store. Data driven sites generally require access to data feeds and some knowledge of programming or access to software whereby you can turn a data feeds into web pages.
Parasites and how they affect you. You will see a lot of sites that talk about "Parasites", "ParasiteWare" and "ScumWare." All of these are applications that can redirect, overwrite, or intercept your visitors (and therefore YOUR commission) and change your visitor into their visitor. The majority of these masquerade as shopping support software, file sharing applications, browser help objects (BHOs), and even hidden applications installed on a user's PC via drive-by installs or in bundled software packages. To learn more, and there is an awful lot to learn, please visit www.parasiteware.com. Most ParasiteWares also have various traits of SpyWare too. Also click here to learn how you can help consumers protect themselves and your affiliate marketing revenue.
Building your first Site. It does help to know HTML and the ability to use graphics software. Knowledge of these areas gives you the ability to add small touches of class to your site. However don't be discouraged if you have no skills in these areas. It is not always necessary to be skilful as there are a number of tools and merchants around that can help you get your first site up and launched. These include page generation tools and fast launch sites. These tools are great for getting rolling but always remember to do some customization of anything you get automated to ensure it is uniqueness to you. Search engines and directories will remove duplicate content.
Buying a domain name. Geocities and Homestead undeniably have their place in the Internet world; however, registering a domain with them generally is not a very wise decision. Many search engines and directories won't list such sites because of their transient nature. In addition to the pitfall of not showing up in search engines, some affiliate managers will skip over your site as they deem it to be a "Personal home page." It is best to get a top level domain (TLD) name and some cheap, but reliable, hosting. When considering a domain name, first think about what you are going to promote and then base your domain name on it. Don't buy the domain name first and then later think about what you'll promote on the site.
Work at it. While it is the ultimate aim of every affiliate partner not to have to do any work, the reality is, especially early on, there's a lot of work to be done. Whether it's in the site's design, updates, education or reading stats, there is a lot to do. The pay-offs aren't instant and it can take a fair few months before you're even making enough to even cover your costs. It takes perseverance, dedication and patience to succeed, don't quit if your first attempts don't pay off.
Educate yourself. Education is an immensely important part of affiliate marketing. There is a heck of a lot to learn. Educating yourself on basic principles of HTML, programming, data feed manipulation, creating custom links, or learn how to identify a good niche in a way that others have overlooked. The affiliate forums are certainly one of the best places to start this education.
The next step. Once you have that first site up and it's making money, then it's time to start to expand. Using what you have learned by building that first site, move on to a new project. Leave the first site to keep making money, making adjustments, and any needed updates, but generally letting it do its thing. Your next site is likely to be a site in an area you've seen other affiliates having lots of success. It makes sense to follow the money, but remember it can be a crowded market place when everyone is after the same thing. Don't overlook small niche products, items that might not get the huge traffic but should convert well due to limited availability or being in a special interest group. These markets can often be far less crowded and easier to make quick sales on compared to the bigger more crowded programs.
Article can be used with permission of Chris Sanderson as long as the signature and in place links are left unchanged. Chris Sanderson is an Affiliate Marketing Manager based in Bangkok Thailand with AMWSO.com and the owner of Xaap.com.
Keeping Your Sub-Affiliates From Quitting
One of the biggest if not the leading problem for internet marketers is keeping your affiliates from quitting. The time and effort that has been put forth to get your affiliates can seem like a waste of time if soon after joining your program they either opt-out or become inactive. Unless you are determined to succeed you may find yourself doing the same. Before we can hope to keep our affiliates active and motivated we must determine why they give up.
You Have to Spend Money to Earn Money
It surprises me that many people fail to grasp this concept as they first set out to start their own businesses. Thanks to the power of the Internet, anyone who has a computer and an Internet connection can now START their own online businesses with little investment. However, generally speaking, it is a given that you have to invest money into your business to if you seriously want it to grow.
8 Ways To Increase Your Affiliate Commission
Here are 8 easy ways to boost your affiliate income:
Affiliate Program Mastery: Learn How To Build Internet Capital Goods for Free
As I mention in almost all of my articles, 97% of Internet marketers never make a cent online. I mention this simple fact because it has a lot of power--it has the power to completely discourage people who are not succeeding, and it also has the power to encourage those same people who are failing to learn, so that they can succeed.
What are the Benefits of Affiliate Marketing?
Affiliate marketing is a cooperative effort between merchant and an affiliate's website. It has become popular for Internet sites trying to create some extra income for their site, perhaps changing a hobby to a profitable, self-supporting business. Affiliate marketing has proved to be a cost-efficient, measurable method of delivering long-term results. Research points to this method of marketing will be an industry trend.
Heres Why Affiliate Marketing Is So Lucrative
There are people who think of the world as a dreary place simply because they do not find their existence charming enough to render them contented. There are those who wish that they have more than what they possess. There are those who are sick and tired of working hard yet end up having nothing better. There are those who curse the humdrum existence of having 9?5 jobs that do not give them personal and professional growth. Still these are others who want to earn money without sweating it out too much.
Dont Make This Mistake...New Affiliate
Joining more than 2 programs at a time is something you don't want to do. I did this when I started as an Affiliate. If I were to advise a 'newbie' getting involved online I would tell them to promote, market or endorse only '1' product or service at a time.
Free Keyword Research Tools Are Not As Effective as Wordtracker
One of the most unanswered questions online today is, how to perform keyword research that gets free traffic from the search engines. Many SEO experts recommends using one keyword or keyword phrase per page, while others recommends using secondary keywords with your main keyword.
Affiliate Marketing ? The Comparison Model
The value of an affiliate is nil in a customer's mind ? ok, so you've shown them where they can get a few products related to that niche, but there needs to be some sense in their mind that you have offered a genuine reason for choosing those particular affiliate partners. Are the chosen partners simply making you the most handsome commission? How do you turn a lifeless "I make money off you" affiliate link into an appreciated "These are the only products you want" recommendation?
How I Started My Own Work At Home Internet Business With Very Little Investment!
Have you always wanted to work at home? Have your own business? Didn't think it was possible? No more commuting in traffic (plus gasoline prices right now are ridiculous). No more "business attire" (work in your jammies) and no more Corporate America breathing down your neck. I didn't think it was possible. I had always been a pessimist. Didn't think I could do it. Didn't have the knowledge or skills required.
10 Things WalMart Teaches About Affiliate Marketing
We already know about wal mart because of their ads in local papers, on billboards, on the radio and TV. So finding a local Wal Mart is easy, and so should it also be easy to find your web site. Although you may not need to use radio and TV advertisements, you should still use offline promotion such as business cards or direct mail. Naturally, you want other web sites to put your billboard ad onto theirs. So that's our first lesson on how Wal Mart can teach us effective affiliate marketing. Now let's visit a Wal Mart store. Once we arrive at Wal Mart, we enter a huge parking lot. Your web site must also enable a lot of visitors. If your site is on a slow server, you may be losing customers. That's lesson #2. As soon as we enter Wal Mart, we are welcomed by a Wal Mart greeter. This greeter not only welcomes us to the store, but also offers help in pointing out where to find what you're looking for. That's lesson 3a and 3b. Your site should welcome visitors and provide navigation to all the products and services you offer. You can do this by simply including a graphic on your page that says "Welcome, Click Here to find what you're looking for" and have that link go to your site map. Beyond the greeter is a wide path that branches out to different areas of the store with banners overhead that tell you what you can find in those areas. Your site map should consist of main links, as well as sub-links to corresponding pages. Now we get to lesson 4, that each page of your site needs to have a topic, a main header, that defines what each page is about, as well as provide links, pathways to corresponding pages, because you'll notice that Wal-Mart arranges their store to group products that are similar. The hardware section is near the automotive center, housewares are near food items, lawn and garden items are near the hardware and pet supply areas, etc. But you can still get from one area to another. As you browse the shelves, you see more than one type of item. If you're in the grocery section; for example, you'll see many different types of beans. Canned beans, dry beans, even beans from different companies. That's lesson #5. You should offer your site visitors more than one choice. If your site offers auto loans, for example, offer your visitors new auto loans, used auto loans, even auto refinancing loans. And, you may want to offer them more than one choice for each type of auto loan. Afterall, visitors came to your site because they are shopping around... so let them shop and choose from multiple options. Just remember not to stick cheese products in your automotive section! Another thing you'll notice as you browse the shelves, which leads us to lesson #6... although the shelves are stocked full, it's still easy to pick out your favorite can of beans. This is because the shelves are stocked neatly and orderly. The ads you put onto your site should also be neat and orderly. Mixing in tall banners with short banners and having banners for totally different products and services can make shopping your site more difficult. For example, if you have a page about auto loans, you wouldn't want to put a tall auto loan banner right next to a short casino banner. Instead, put a tall auto insurance banner next to the tall auto loan banner. As you roam the store, you frequently encounter employess who can help you find items. This goes back to lessons 3a and 3b. Each page of your site should have a help link to your site map, or you should have a site search. Since Wal Mart makes it easy to find an employee to ask for assistance, that leads us to another lesson: Does you site offer customer service? Can visitors click on a button to ask you questions before they make a decision? Or do they simply exit your site? Lesson #7: How many times have you heard announcements in Wal Mart? They frequently announce specials over their public address system. We are not suggesting that you force visitors to endure slow loading sound files. But you can make sound an option. To see how you can use this marketing option, go to www.geocities.com/pulsarmarketing We have an example there on how you can offer your visitors the option to hear your audible promotion without forcing them to listen and making your pages load slow. All you have to do is create a wav sound file, and launch it by using a graphic or text link such as: "Click Here to listen to our promotion". The personal touch of a person's voice on your site can help increase your conversions. But don't force the loading of sound files. Instead, use the method we recommend at the URL below: www.geocities.com/pulsarmarketing Another thing you can do to tell your site visitors about specials or new products and services your site offers, is to offer them a free subscription to your newsletter. Now that we've toured Wal Mart and we're ready to make our purchase, we know our way to the checkout counter because Wal Mart makes it easy for us. That's lesson #8. Your site needs to make it easy for visitors to purchase. If you do not provide any of your own products or services and strictly use affiliate programs, you need to make sure your relevant banners and text links are at the top of the page, clearly and readily visible, to the people visiting that page. When we arrive at the checkout counter, besides asking us if we want paper or plastic and if we will be purchasing with cash or credit, the cashier asks if we found everything we needed. That's lesson #9. Make sure you offer your site visitors more options when they checkout. And, once again, if you do not directly sell your own products or services and you strictly use affiliate programs, you can offer your site visitors two links to click on: One link that opens the offer into a new window so the person may continue browsing your site after they are done applying or buying from your sponsor, and another link that simply goes directly to the sponsor in the same window. Think we're done learning from Wal Mart? No. After we make our purchase, and even after we go home, there's lesson #10... the return policy. If you sell your own products or services, you need to assure your visitors that you stand behind what you sell, and make your return policy very clear. If you do not sell your own products and services, does your site have a way for customers to resolve problems, or to ask pre-sale questions? If not, you may lose customers to sites that do provide online customer service.
Affiliate Marketing - Join in on the Success of the 2nd Wave
What do I mean by '2nd Wave'? Let me explain:
Why You Dont Succeed As An Affiliate ?
Affiliate Program have exploded on the internet. Thousand of people join them every day. Amazon.com is probably the best example of such phenomenal success.
Ebook Review: The Super Affiliate Handbook
Rosalind Gardner's 270 page ebook "The Super Affiliate Handbook" is the "Holy Bible" of affiliate marketing. It's also surprisingly well written (I've seen some real junk passing as informative writing) and logically steps through each of the 15 chapters, all but the Introduction building on the previous in an easy to understand style.
Top Three Internet Marketing Two-Tier Affiliate Programs
If you run an Internet marketing web site and sell your own products or services, you probably follow up with your current customers using autoresponders and upsell them with products and services from related affiliate programs?
Build A High Profit Business With Affiliate Programs
QUESTION: I am considering starting an ebusiness using affiliate programs, but there is so much hype out there I can't figure out which programs would work best for me. Everybody claims their program is best. I'd really appreciate some guidance here.
Super Affiliate Strategies Part 2
If you are an affiliate that is trying to promote an affiliate program, then I don't need to tell you it's not a walk in the park, unless you know what to do. With that in mind, this is one of the main reasons I decided to write a sequel article called Super Affiliate Strategies Part 2. In this article, we are going to talk about a few ways that you can effectively promote your affiliate program.
Discover The Affiliate Program thats Right for You
Are you looking for a profitable Affiliate Program?
Learning Internet Marketing the Hard Way
Ok, so after reading many articles on internet marketing I decided to take the plunge and started my own website, and decided that url should be something that by itself would bring the shoppers to the website in droves.
Five Ways to Increase Your Affiliate Sales
Most home business owners are involved with affiliate marketing. As an affiliate marketer, a combination of techniques can be used to promote your affiliate website and/or link. Here are five things you can do to help with your promotional efforts resulting in increased affiliate sales.
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